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Read our handpicked blogs, curated for you.

Akanksha Mishra |
The era of field-rep-only marketing is over. Now, even the most established pharmaceutical giants are struggling to…
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Akanksha Mishra |
The Uniform Code for Pharmaceutical Marketing Practices (UCPMP) 2024 marks a pivotal shift in how pharma companies…
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Akanksha Mishra |
In the tightly regulated world of pharmaceuticals, marketing isn't just about reach and recall. It's about…
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Recent releases
Akanksha Mishra |

Digital Presence for 2024 & Beyond: Your How-To Guide

Building an online presence in today's fast-moving digital economy is no longer a business luxury but a necessity. Business survival in marketplaces requires a sustained lead in a marketplace,…
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Akanksha Mishra |

Omnichannel Customer Experience: What is it, and why is it important?

Idea to master omnichannel customer experience is perhaps one of the most important things a company needs to deliver in this fast-changing digital landscape. It goes beyond giving the customer an…
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Pranamya S |

7 Ways to Improve Customer Experience

Customer experience (CX) stands out as a critical factor in determining a company's competitiveness and success. The digital transformation, accelerated by emerging technologies and changing…
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Akanksha Mishra |

How Digital Transformation is Shaping Modern Consumer Behavior

Digital Transformation is the need of the hour for modern businesses- not just because it's the "trend," but also because there has recently been a paradigm shift in the way businesses…
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