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Read our handpicked blogs, curated for you.
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The era of field-rep-only marketing is over. Now, even the most established pharmaceutical giants are struggling to…
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The Uniform Code for Pharmaceutical Marketing Practices (UCPMP) 2024 marks a pivotal shift in how pharma companies…
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In the tightly regulated world of pharmaceuticals, marketing isn't just about reach and recall. It's about…
Recent releases
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HCP Engagement in Pharma: Why Your HCP Strategy Needs Omnichannel Now
For pharma marketers in India, HCP engagement is becoming more challenging and fragmented than ever before. The reliance on isolated touchpoints, whether through sales reps, emails, webinars, or SMS…
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How Top Pharma Digital Marketing Company in India Helps in Boosting Doctor Engagement with Marketing Automation
In today’s pharmaceutical landscape, doctor engagement is no longer a linear, rep-led interaction. Brand managers and marketing heads across top pharma companies in India are under pressure to…
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Patient Engagement Platform Used by India’s Top Brands: What Pharma Leaders Are Doing Differently
India’s leading pharma brands have a common denominator today; they are investing in purpose-built, tech-driven patient engagement platforms that go beyond campaign execution. The focus is no longer…
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Compliance-Ready Pharma Campaigns Made Simple for top pharmaceutical companies in India
Why Compliance is the Silent Killer of Pharma Marketing ScaleIn every marketing war room of the top pharmaceutical companies in India, one word routinely grinds momentum to a halt: compliance. It’s…
