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Tanushree |
The enterprise landscape for conversational AI is currently defined by a widening value gap. While over 70% of white-…
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Tanushree |
The current enterprise landscape for RPA technology shows diminishing returns. While 97% of executives report deploying…
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Tanushree |
Most enterprises running robotic process automation for enterprises have the same story. Early pilots impressed…
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Recent releases
Akanksha Mishra |

Real AI Gap in Indian Healthcare Isn’t Technology. It’s Trust and Compliance

AI in pharma marketing is finally becoming impossible to ignore. The global AI in medical diagnostics market alone is projected to grow from 1.71 billion USD in 2024 to 4.72 billion USD by 2029, a…
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Akanksha Mishra |

Doctor First, Channel Second: Redesigning HCP Journeys in Pharma

Pharma marketing isn’t about pushing messages anymore. It’s about designing HCP pharma journeys doctors actually want to be part of, and technology is finally making that possible.Why “Doctor First”…
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Akanksha Mishra |

Pharma CRM: Adapting Veeva and Salesforce to India’s Market Reality

The world’s best pharma CRM wasn’t built for India’s pharma chaos. But with the right strategy and tech-led mindset, they can be made to work beautifully.The Truth About Pharma CRM in IndiaPharma CRM…
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Akanksha Mishra |

Pharma Analytics & Omnichannel Playbooks That Drive Real Results

Here's everything you need to learn about how India’s top pharma brands are finally turning pharma analytics and data into action, and what it takes to make omnichannel work beyond PowerPoint…
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