Our Blog
Our Blog
Ideas about what we know the best.
Featured

Read our handpicked blogs, curated for you.

Akanksha Mishra |
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
Share
Akanksha Mishra |
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
Share
Akanksha Mishra |
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
Share
Recent releases
Akanksha Mishra |

Reality of HCP Engagement Platforms: What Happens When Marketing, Sales, and Medical Actually Align?

Let’s be honest. Most pharma companies in India say they’re “cross-functional.” But talk to any CMO, and the reality is a different story. Marketing, sales, and medical teams often work in parallel,…
Share
Akanksha Mishra |

From 2% to 20% Conversion: What Actually Works in Doctor Engagement Platforms in India

Let’s not beat around the bush. Doctor engagement in India is broken. Every pharma CMO knows this. Your teams are chasing conversion targets, HCPs are dodging sales calls, reps are stretched thin,…
Share
Akanksha Mishra |

CMOs, Your Doctor Engagement Isn’t Broken. It’s Just Built on the Wrong Stack

If you’re heading marketing at a pharma company in India right now, chances are your doctor engagement isn’t giving you what it used to. The field force is stretched. Emails go unread. Doctors are…
Share
Akanksha Mishra |

Pharma Digital Marketing Services in India- What Every Pharma CMO Wants From Their Tech Stack

If you’re a pharma CMO reading this, I’ll come straight to the point. You’re running multiple brands, across multiple states, with multiple internal teams, and probably using a tech stack that’s not…
Share
Download the Drupal Guide
Enter your email address to receive the guide.
get in touch