Featured
Read our handpicked blogs, curated for you.
|
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
|
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
|
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
Recent releases
|
What Is Omnichannel Pharma Marketing and Why Indian Brands Can’t Ignore It
Pharma marketing in India is evolving rapidly, but many companies are still lagging when it comes to true omnichannel pharma marketing. While sales teams remain active, digital touchpoints are often…
|
Top 7 CRM Tools for Pharma Companies in India (with Pros & Cons)
In the highly regulated and competitive Indian pharmaceutical sector, traditional CRMs are failing to meet the expectations of digital-first pharma leaders. For brand managers, digital marketers, and…
|
The Ultimate Guide to HCP Engagement in Indian Pharma
HCP engagement in Indian pharma is no longer confined to field visits and static brochures. The expectations have changed. The timelines have shrunk. And the pressure to deliver measurable results…
|
Whatsapp Marketing Pharma: How Indian Pharma Brands Use WhatsApp to Engage Doctors and Patients
The way Indian pharmaceutical companies engage with doctors and patients is changing fast. WhatsApp marketing pharma is no longer an experiment. It is a proven channel delivering real results. With…
