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Read our handpicked blogs, curated for you.

Akanksha Mishra |
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
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Akanksha Mishra |
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
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Akanksha Mishra |
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
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Recent releases
Akanksha Mishra |

Doctor Engagement Strategy Shaping the Future of Pharma

Doctor engagement strategy is not just outreach but building meaningful experiences that create trust, deepen loyalty, and deliver stronger long-term results.
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Akanksha Mishra |

Engagement Lessons Pharma CMOs Should Steal from Netflix

Why Netflix Should Be in Your Next Marketing Meeting. If you think that's a weird question, we have an answer! If you’re a pharma CMO in India, your biggest challenge isn’t reach. It’s relevance…
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Akanksha Mishra |

Pharma Data Strategy Boosting Marketing and Prescription ROI

Pharma data strategy empowers marketers to unify HCP engagement, integrate analytics, automate compliance, and drive consistent prescription growth and ROI.
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Akanksha Mishra |

How the Best Healthcare Digital Marketing Agency Scales

Pharma marketing in India has no shortage of pilots. Every quarter, a new “digital-first” idea is tested  a chatbot here, a WhatsApp drip there, maybe a webinar series that looked exciting…
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