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Akanksha Mishra |
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
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Akanksha Mishra |
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
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Akanksha Mishra |
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
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Recent releases
Akanksha Mishra |

Compliance-Ready Pharma Campaigns Made Simple for top pharmaceutical companies in India

Why Compliance is the Silent Killer of Pharma Marketing ScaleIn every marketing war room of the top pharmaceutical companies in India, one word routinely grinds momentum to a halt: compliance. It’s…
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Akanksha Mishra |

WhatsApp for healthcare: How to Digitally Engage Tier 2 & 3 Doctors

The Missing Piece in Tier 2 & 3 Engagement for the Top Pharmaceutical Companies in IndiaLet’s be blunt. Tier 2 and Tier 3 doctors are the new commercial battleground for the top…
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Akanksha Mishra |

WhatsApp Marketing for Doctors in India (2025)

In 2025, pharma brands that are still ignoring WhatsApp are ignoring revenue. It’s that simple. While reps are still knocking on clinic doors and email open rates continue to fall, doctors across…
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Akanksha Mishra |

Top CRM Software for Pharmaceutical Companies in India (2025)

In 2025, if you're a pharma brand in India still struggling to align your rep visits, digital touchpoints, and doctor engagement under one roof, the problem isn’t your team. It’s your CRM. The…
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