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Akanksha Mishra |
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
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Akanksha Mishra |
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
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Akanksha Mishra |
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
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Recent releases
Akanksha Mishra |

Pharma Martech Stack 2025: CMO Checklist for Growth

The pharmaceutical industry has entered a new marketing era. Reps alone can’t carry the message. Patients expect digital continuity. Regulators demand compliance at every step. And CMOs are expected…
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Akanksha Mishra |

CMO's Guide to Pharma Compliance with MLR Automation

Pharma compliance in India is no longer just about staying out of trouble. It’s about protecting credibility, accelerating time-to-market, and ensuring every campaign you launch stands up to…
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Akanksha Mishra |

Omnichannel Pharma Marketing Strategies India 2025

Omnichannel Pharma Marketing has stopped being a “future trend.” In India, it’s already the deciding factor between pharma brands that grow and those that stay invisible. Doctors no longer want one-…
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Akanksha Mishra |

Strategy and Examples for Phygital Marketing in Healthcare

Phygital Marketing in Healthcare is more than a catchphrase, but a necessity. Healthcare is personal, yet increasingly digital. Patients still trust face-to-face consultations, but they also expect…
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