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Read our handpicked blogs, curated for you.
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Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
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Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
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We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
Recent releases
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Patient Engagement vs Activation: A 10‑Step Playbook for Indian Pharma
Pharma companies in India are under pressure to go beyond brand promotion and focus on real patient outcomes. Engagement programs, apps, awareness campaigns, and helplines are everywhere. But the…
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How to Audit Your Pharma Marketing Tech Stack in 7 Days
If you want to audit your pharma marketing tech stack and get real answers, not a 3-month consulting project that ends in a PowerPoint, you can do it in a week. The key is focus. You’re not…
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Building MarTech for Pharma That Works for India
MarTech for pharma in India is not just a cut-and-paste job from what works in the US or Europe. Our regulatory frameworks are different. Our healthcare ecosystem is different. Our geography,…
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Doctor Centric CRM Driving Growth in Pharmaceutical Companies
Doctor centric CRM empowers pharma marketers to unify engagement, streamline compliance, enhance doctor experience, and boost measurable prescription growth.
