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Read our handpicked blogs, curated for you.

Akanksha Mishra |
Every pharma CMO today proudly lists their tech stack: Salesforce or Veeva CRM, Adobe Experience Manager, Drupal or…
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Akanksha Mishra |
Every CMO we speak to says the same thing: “We have content. We just can’t get it out fast enough.” That sentence…
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Akanksha Mishra |
We talk to marketing leaders across pharma almost every week. Everyone’s investing in digital transformation- new CRMs…
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Recent releases
Akanksha Mishra |

Building MarTech for Pharma That Works for India

MarTech for pharma in India is not just a cut-and-paste job from what works in the US or Europe. Our regulatory frameworks are different. Our healthcare ecosystem is different. Our geography,…
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Akanksha Mishra |

Doctor Centric CRM Driving Growth in Pharmaceutical Companies

Doctor centric CRM empowers pharma marketers to unify engagement, streamline compliance, enhance doctor experience, and boost measurable prescription growth.
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Akanksha Mishra |

Medical Digital Marketing Agency for Pharma Compliance

India’s Department of Pharmaceuticals rolled out the Uniform Code for Pharmaceutical Marketing Practices (UCPMP 2024) in March 2024. This isn’t a voluntary guideline anymore but a mandatory framework…
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Akanksha Mishra |

Tier 2 Pharma Marketing Unlocking India’s Next Growth Wave

Tier 2 pharma marketing drives growth by helping brands engage regional doctors with localized, compliant, and data-driven strategies that boost prescriptions.
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